From 25 November, the International Day for the Elimination of Violence against Women, to 10 December, Human Rights Day, the 16 Days of Activism against Gender-Based Violence Campaign is a time to galvanize action to end violence against women and girls around the world. The international campaign originated from the first Women's Global Leadership Institute coordinated by the Center for Women's Global Leadership in 1991.
In 2016, the UNiTE campaign strongly emphasizes the need for sustainable financing for efforts to end violence against women and girls towards the fulfilment of the 2030 Agenda for Sustainable Development.
One of the major challenges to efforts to prevent and end violence against women and girls worldwide is the substantial funding shortfall. As a result, resources for initiatives to prevent and end violence against women and girls are severely lacking. Frameworks such as the Sustainable Development Goals, which includes a specific target on ending violence against women and girls, offer huge promise, but must be adequately funded in order to bring real and significant changes in the lives of women and girls.
To bring this issue to the fore, the UN Secretary-General’s campaign UNiTE to End Violence against Women’s call for the 16 Days of Activism against Gender-Based Violence in 2016 is ‘Orange the World: Raise Money to End Violence against Women and Girls’. The initiative provides a moment to bring the issue of sustainable financing for initiatives to prevent and end violence against women to global prominence and also presents the opportunity for resource mobilization for the issue.